The Centre of Environmental Safeguarding is the latest addition to the University of East Anglia’s world-renowned research facilities. Strategically situated at the heart of the North Norfolk Coastline, ‘The Hide’ has been thoughtfully crafted to fuse the university’s expertise in life sciences with a commitment to preserve the natural beauty of the Cley Marsh Nature Reserve, adjacent Chalk Reef, the largest in the world & marine conservation zone, and the exceptional dark skies that are emblematic of the region’s status as an Area of Outstanding Natural Beauty (AONB).
A steady rise in tourism, which has seen an additional 5,000 visitors to the marsh nature reserve since the onset of the pandemic, has galvanized a community of independent business owners, walkers, photographers, and wildlife enthusiasts to rally around efforts to sustain this delicate environment.
This local initiative has since grown to encompass national organizations, including the RNLI, Marine Conservation Society, National Wildlife Trust, and the UEA. After extensive consultations, a management plan that integrates local expertise with the broader knowledge of large organizations was agreed upon. Subsequently, Locale Design recognized the critical importance of a central hub that would serve as an educational and inspirational beacon for safeguarding the coastline.